#halfthestory's mission is to empower the next generation's relationship with social media through advocacy, education, and providing access to resources for youth. We believe in digital wellbeing.
Through our advocacy, education, and research programs we have been able to reach a wide audience with our mission of improving digital wellbeing. We have launched social media u, an educational program that has reached over 2,500 teens to empower them to develop healthy relationships with technology. From this program, we also hosted focus groups with teens of all backgrounds to help better understand their challenges. We launched story squad, which is a resident group of teen creators to create content for our channel. We also host an annual global day of unplugging, an advocacy holiday that celebrates a 24-hour period of collective presences and reflection. This holiday is observed with youth, schools, community organizations, and influencers around the world and has a reach of over 50,000,000 users, 50,000 pledges, 60 influencers, and 20 brands and ngo partners in 10 countries